One of the most effective strategies of E-marketing is Email Marketing always and when the information being sent is interesting and generates a value to the reader at the time indicated and shown to satisfy a need. Email marketing begins to lose its effectiveness and even becomes risky when you have mail invasive features or is unwanted. Many companies offer to make Email marketing and databases to carry out massive and unwanted shipments. Eye with this technique will because it is not only lethal for his company but that your mail server and domain name of your company or website be included in lists of blacklists or junk mail immediately. Email marketing will only be effective in the following cases: when it is unwanted or intrusive e-mail. Yes boss offers a solution, advice, useful information for the person who authorizes it or subscribe in your programme of shipments or newsletters.
Yes not abused in the number of regular shipments. It is recommended one per month or at most two, but if you have not received a request by the recipient from receiving more, please don’t do it. Do not send mail with advertising content and indiscriminately. Believe me, it’s kind of shipments already does not work. Allow your users or recipients can communicate or convey or tell without any obstacle which does not want to continue receiving more emails from your part. Let your users or recipients can interact, comment on or participate in information that you send.
Do not attach files or any digital material with your mail. Be careful not to design very heavy post, think about user and their limitations for storing mail in your computer or even in your same e-mail account. Try to keep or build a base of recipients of its existing customers, fans, affiliated, subscribed, providers and friends and potential customers up-to-date and authoritative for you to send these emails. Never send emails to mailing list of people who you do not know or are not potential for like or find useful information that sends. The objective of a good campaign of Email marketing is not the amount of emails you send but the quality of the feedback, responses and conversion that you receive and that is translated or supported in revenues or visits to your web site. Don’t be fooled with these mass mailings or bulk mail which usually offer many persons or unscrupulous companies; avoid the temptation to buy database that offered, since most are outputting or not are complete losing your money and your time. Visit or enter your site in the section of the Hispanic social directory Emarketing web sites. Original author and source of the article.